BRANDING + IDENTITY

What can branding really do for my business?

  • When you invest in your brand, others will too.

    If you don’t show that you value your business enough to give it a strong, intentional identity, why should your clients believe in it? A refined brand signals confidence and your dream customers will feel that and begin to care as much as you do.

  • First impressions last far longer than seven seconds.

    Your customer base forms an opinion about your brand almost instantly and that impression lingers. If your branding doesn’t reflect your expertise and value, you may actually lose opportunities (and revenue) over time.

  • Branding is the language of storytelling.

    Imagine someone taking one look at your logo, colors, and fonts and instantly understanding who you are and what you stand for. That’s the magic of branding: a story told without words, yet deeply felt.

Studio quality creative

Your business' complexities requires definition to answer why you're the right choice for your clients and customers. Our AOS standard is equipped with the process designed to promote a lasting impression.

We have packages for every budget

Pricing

Two Week Branding

If you're not ready for a fully-fledge creative strategy and are just figuring out your business, this package is designed to get you started.

This is a small, but mighty, package tailored to having a logo that will stand out. Choose one of our templated packages to begin your business quickly without cutting corners.

Templated Logo Suite
Captivate new customers with a logo that tells a story. Turn heads with one of our curated logos. These logos are designed to attract based on your client

Color Palette
You just need a baseline package that will give you everything you need. You're the type to roll-up your sleeves and DIY, but you still want it to look appealing! Our basic Color Palette will do just that.

Social Media Kit
You like being in control of your social media presence and driving engagement, but you don't know what creative to make. If this sounds like you, our Two Week Branding package will include 5 social media templates ready for posting, Facebook & Instagram Launch Kit and email signature.

This package starts at $750 with an average investment of $1,500 depending on your level of need. We prefer to have an in-depth conversation with you to ensure you're not leaving anything off the table while you're just getting started.

Premium Branding Package

If you're looking to have an established look & feel, and you're needing thoughtful customization, this package is for you. This package is built to be a retainer that includes several assets that ensure you're brand stands out. Unique as the services you offer:

Suite of Logos:
Your brand requires more than one logo for different instances (print versus social, website favicon versus merchandising). This includes a word mark, favicon or social media logo and more! Depending on your level of need, this package will begin with at least two logo variations.

Color Palette:
A clear definition of when to use colors and how to use them. Color acts as an extension of your brand. 

Typography:
A library of fonts for you to use across your platforms. This alleviates trying to find what looks best and creates consistency throughout your presence.

1-Sheet Reference:
An basic reference for each element.

Customized to you:
This package begins at $2,000 and is flexible for you depending on your level of need. We prefer to have an in-depth conversation with you to ensure you're not leaving anything off the table. Ask us about a condensed version if your budget is tight.

Elite Identity Package

This is not just a service, it's a transformative practice. This package takes a deep dive into the essence of your business, unraveling unique personality traits, values and aspirations. With this investment, your brand will remain on the hearts and the minds of your customers.

You'll leave with:

Branding & Identity Manual:
An instruction manual for your brand’s identity, how to treat each aspect of your brand. The voice and tone that illustrates who you’re talking to and why, and how to carry out each element. An important piece for a thoughtful identity that makes marketing easier.

A Suite of Logos
Your logo will be translated across several mediums that are ready to use. One main logo, and based on your needs, different variations to ensure each space your presence is in has a stamp on it. Typically in the Elite package, we execute 5 types of logos.

Branding Kit
You'll be ready for any project with a library of assets ready for use. Including photography, icons and graphics and customized templates tailored to you.

Color Palette:
Gone are the days of trying to figure out how to make your templates work for you. Our comprehensive color palette will be created for all seasons of your business.

Customized to you:
This package begins at $3,500 and is flexible depending on your level of need.

  • Your brand was DIY (or by a friend) and no longer feels intentional.

  • Your business is evolving and needs a timeless brand to grow with it.

  • You’re ready to stand apart from the competition.

Ready to start? Fill out the form:

Client: Here & Now Boutique

Premium Branding Package

The goal for our friend, Sydney Hughes: Evolve an existing brand with a strong presence in the small town of Graham and beyond, into a space that felt more mature and easily adaptable to trends.

Keywords

Evolution · Feminine  · Timeless · Butterfly · Grown Up · Next Chapter

Suite of Logos

  • Main Logo

    Used an instances where the audience is first introduced or interact with the brand: websites, flyers, signs, etc. 

  • Monogram

    The monogram is used to indicate “this is ours” without making it all about us. In the corner of social posts, merchandise, 

  • Iconmark

    The icon mark is an abbreviated version of the main logo for use in places where we don’t have as much room. Social avatars, email signatures, print, etc.

How H&N Used This Package

Sydney needed more than just a baseline for her boutique. The clothes and products in her array of selection spoke for themselves, but in order to ensure her identity stood out, she needed more in-depth direction. Instead of a branding kit, we collaborated on elements that would be more practical: clothing tags, store signage, and more.

Monarch Mark

A large part of understanding Here & Now is the story behind the butterfly. This detail is the kiss of perfection behind transformation throughout life. We designed the little butterfly that's seen all throughout the branding.

Sydney's Feedback:

Caitlin took the time to really understand what I was trying to do with Here & Now. She was easy to work with, and my logo is 100% custom to me. I wanted a logo that wasn't found in Canva, because as a boutique in the retail space, I can't tell you how many times I've seen the same fonts used. Caitlin nailed it on the first round and I reccomend her to any one looking to rebrand their business.

Contact Us To Get Started